Sports Intelligence
Follow the investment. Discover the strategy.
Sports create culture. Brands invest to be part of it.
MediaRadar helps you understand how brands compete around the world's biggest sporting events through advertising intelligence, creative analysis and live streaming sports coverage.
Track advertising across major leagues, uncover competitive strategies and understand how brands invest before, during and after the game.
What You Can Do
- 01Monitor exclusive live streaming sports advertising across major platforms
- 02Analyze competitor creative, endorsement strategies, and messaging
- 03Understand media investment surrounding major sporting events
- 04Track advertising trends across leagues, teams and brands
- 05Discover emerging advertisers and sponsorship activations
Built for Today's Sports Landscape
Coverage includes advertising across major leagues and marquee events, including:
Streaming coverage includes Prime Video, Netflix, YouTube, Peacock, Apple TV+ and additional platforms as coverage expands.
Sports Intelligence
In Action
Our World Cup 2026 Field Report showcases how MediaRadar measures Total Event Investment, bringing together advertising, creative strategy and media investment to reveal how brands competed throughout one of the world's biggest sporting events.
Read the World Cup Field Report
Ready to Explore
Sports Advertising?
Whether you're tracking a competitor, evaluating a sponsorship opportunity or understanding category trends, MediaRadar helps you see the complete advertising picture.
Request a Sports Intelligence Demo