TV & CTV
Monitor brand presence on linear, cable, and connected TV — network and daypart activity, creative variants, and category share, with daily refreshed media data.
Media Intelligence Platform
Media Intelligence Software for a Live Read on Advertising Activity
Monitor advertising activity, analyze media trends, and benchmark category movement in one platform. MediaRadar replaces stale quarterly reports and single-channel monitoring tools with daily refreshed cross-channel media intelligence — built for insights, brand, agency, and adtech teams.
- Monitor advertising activity across 30+ channels with daily refreshed signals
- Analyze cross-channel media data, brand behavior, and creative cadence
- Benchmark category movement and spot media trends across the media landscape
Trade the quarterly recap for a live feed.
Built for teams that watch the market
One intelligence stream. Four ways teams put it to work.
Most media monitoring tools were built for one job — clipping coverage, scoring sentiment, or scraping a single channel. MediaRadar gives insights, brand, agency, and adtech teams one media intelligence platform to monitor advertising activity, analyze media trends, and benchmark category movement.
Monitor category movement with live media analytics
Brand and insights teams use MediaRadar to monitor competitor activity, analyze media trends, and benchmark category movement — replacing monthly trend decks with daily media analytics on creative cadence, channel mix, and share of activity.
- Daily media analytics on category trends, not quarterly snapshots
- Brand-level monitoring — channel mix, creative cadence, format moves
- Benchmark channel mix and creative volume against any peer set
- Searchable creative library to benchmark messaging in your market
Bring current intel to every client meeting
Agency strategy and planning teams walk into reviews with media campaign analytics on the client's market — what's running today, where advertising trends are forming, and which creative angles are gaining traction in the wild.
- Build POVs from this morning's media data, not last quarter's deck
- Power planning with cross-channel intelligence on shifting buyers
- Defend recommendations with category benchmarks and trend signals
- Pull always-current creative for client reviews and inspiration
Catch brands signaling intent in your channel — before the RFP
Publisher sales teams use MediaRadar's media monitoring stream to spot new advertisers, format shifts, and creative pickup as they happen — so outreach is timed to live media data, not last quarter's intel report.
- Flag brands ramping advertising activity in your format the day signals show up
- Watch which advertisers are exiting print, broadcast, or display in your category
- Pitch sponsorships with concrete category benchmarks, not anecdotes
- Get a daily activity feed of new entrants and re-activated buyers
See which formats and brands are heating up
DSPs, SSPs, attribution platforms, and adtech vendors use MediaRadar's media market data and intelligence analytics to watch brand-level adoption of formats and channels — so product, marketing, and partnership teams work from market reality, not assumptions.
- Track which categories are accelerating into your format
- See brand-level advertising activity and creative behavior in your channel
- Monitor competitor platforms gaining or losing share, brand by brand
- Build target lists from live category and creative-level signals
Cross-channel media monitoring
Monitor advertising activity where it actually runs
Most media monitoring software covers a single sliver — search keywords, social mentions, or broadcast clips. MediaRadar is the cross-channel media monitoring platform that gives you a complete view of advertising activity, so your team works from how brands actually buy.
OTT & Streaming
Track streaming, AVOD, and FAST adoption with brand-level media monitoring — see which categories are migrating in and which are pulling back.
Digital & Display
Digital and display analytics across desktop, mobile, and in-app — site, format, and creative-level signals to benchmark category share of voice in your market.
Programmatic
Programmatic monitoring with DSP and SSP activity, direct vs. open exchange mix, and emerging buying patterns surfaced from across the media landscape.
Paid Search
Paid search analytics with keyword, query, and SEM activity tracking — see who is bidding in your category and which advertisers are stepping in or stepping back.
Social & Influencer
Social and influencer monitoring across paid social and creator activity — brand-level cadence, creative output, and category velocity in one feed.
Video & YouTube
Video media intelligence across pre-roll, in-stream, and short-form — creative-level visibility on what brands are actually running, with new-asset alerts.
Print & OOH
Round out media monitoring coverage with print, out-of-home, and emerging surfaces — the cross-channel context single-channel monitoring tools miss.
$280B+
Media spend monitored
5M+
Brands tracked
30+
Media channels
35M+
Creative assets
50+
Creative elements
What you can monitor
A media intelligence platform built to watch the market
Use one media intelligence platform to monitor advertising activity, analyze media trends, benchmark category movement, and understand brand behavior — instead of stitching alerts together from five different monitoring tools.
Benchmark category activity in real time
Compare category movement, channel mix, and creative volume against any market — refreshed daily with live media analytics.
Catch media trends as they emerge
Daily refreshed alerts on category velocity, brand entrants, format adoption, and creative volume shifts — before they reach consensus.
Pull a live brand profile in seconds
Brand-level media monitoring in one screen — channels in play, creative cadence, category trajectory, and emerging behavior.
Spot media trends before they're consensus
Surface emerging category, channel, and creative patterns from cross-channel intelligence — early enough to act on them.
Why MediaRadar
Cross-channel media intelligence in one platform — for a live read on the market
Single-channel monitoring tools tell you fragments. Quarterly trend reports are stale before they ship. MediaRadar combines cross-channel media monitoring, brand-level media data, and category benchmarks in one platform.
- Cross-channel advertising activity, not single-channel monitoring
- Daily refreshed media data instead of stale reports
- Brand, creative, category, and channel signals in one platform
- Workflows built for insights, brand, agency, and adtech teams
