CTV, Reimagined
Advertising Intelligence for the Streaming Era
MediaRadar unifies Connected TV advertising intelligence across AVOD, live streaming sports, and the broader media ecosystem, giving teams unmatched visibility into advertiser investment, creative strategy, and messaging trends across modern streaming environments.
Streaming TV Has Changed. Advertising Intelligence Must Change With It.
CTV is no longer just streaming TV shows and movies.
Today’s advertisers activate across:
Understand Streaming in the Context
of the Full Media Landscape.
Unlike standalone CTV solutions, MediaRadar connects streaming intelligence with:
Expanded Coverage. Deeper Visibility.
Creative Assets
Local Visibility
Across 210 DMAs
Monitor streaming activity nationally and locally with unmatched granularity.
Stats based on Q1 2026 analysis of MediaRadar’s expanded CTV dataset
Expansive AVOD & Live Streaming
Sports Coverage
MediaRadar’s expanded CTV coverage is a unified view of streaming advertising across both live
and on-demand environments.
Advertising-Based Video on Demand
Live Streaming Sports Leagues
Why it Matters.
Understand Modern
Video Strategy
See how advertisers activate creatives across live sports, streaming platforms, and broader media channels.
Connect Creative
to Spend
Connect messaging and creative assets to media investment and advertiser activity.
Monitor Competitive
Shifts in Real Time
Track emerging advertisers, breaking ads, sponsorship activity, and evolving category trends.
Built for Modern
Advertising
Any Way Teams Work
Request a Demo
Discover how MediaRadar helps teams monitor streaming competition, analyze creative strategy, track advertiser investment, and uncover opportunities across the evolving CTV marketplace.