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Digital ad intelligence

Monitor competitor digital ads across search, display, social, and programmatic

MediaRadar is the digital ad intelligence platform that tracks competitor advertising across search, display, social, programmatic, video, and influencer. Daily-refreshed creative, keyword, and placement data — so when "what's a competitor running this week?" is asked, the answer is one query away, not a research project.

  • Monitor competitor digital ads across search, display, social, programmatic, video, and influencer
  • Benchmark digital advertising activity by brand, category, channel, creative volume, and keyword count
  • Track new search ads, keyword shifts, and display campaigns as they're detected — daily-refreshed

See your category in MediaRadar.

Tell us the category and competitors you track. We'll point the platform at your set and walk you through current search, display, social, and programmatic activity — on screen.

Built for go-to-market

One digital ad intelligence platform. Four teams. Four use cases.

Different teams pull from the same digital advertising data: competitive monitoring, pitch preparation, media planning, category benchmarking, and sales prospecting. Publishers identify active advertisers. Brands monitor competitors. Agencies build briefs. AdTech surfaces accounts running in their channel.

Monitor what competitors are bidding, posting, and running

Brand teams shouldn't learn what competitors shipped from a quarterly trade roundup. MediaRadar's search intelligence tool tracks every keyword competitors bid on, every ad copy variant they push, and every display, social, and programmatic campaign they put in market — so digital ad strategy changes as you watch.

  • See which competitors are bidding on your branded and category keywords
  • Read the search ad copy competitors are running, not summaries of it
  • Track new digital creative and creator activity as competitors push it
  • Catch programmatic and display shifts as they're detected — daily-refreshed

Build briefs faster with current category benchmarks

Strategy and planning teams need digital media analytics that update faster than syndicated reports. MediaRadar pulls recent search, display, social, and programmatic activity into a single view — so competitive briefs come together in hours, not weeks of manual scraping.

  • Pull recent search, display, social, and programmatic activity for any client category
  • Benchmark client digital advertising activity against the competitive set
  • Support media plans with current digital advertising data, not last year's report
  • Replace manual ad-library scrapes and screenshot collection with one feed

Pitch with the creative they actually ran

Stop opening pitches with a media kit and a guess. MediaRadar shows the digital ad activity each prospect is already running — display, search, social, programmatic — pulled, dated, and ready to drop into the deck before the meeting starts.

  • Identify active advertisers and which campaigns they're running this month
  • Surface display, search, and social formats they buy elsewhere
  • Spot white space — formats no competitor in their category has touched
  • Tailor outreach with current digital ad data, not last quarter's media kit

Find brands active in your channel and format

DSPs, SSPs, ad networks, and verification platforms need to know which brands are running display, video, programmatic, and CTV right now. MediaRadar surfaces active advertisers by channel and format using current campaign signals — so prospect lists update from real ad activity, not stale firmographics.

  • Identify active advertisers by channel, format, and category
  • Track display, video, programmatic, and CTV adoption brand by brand
  • Score accounts on recent digital ad activity, not headcount or revenue
  • Surface category and format signals before they show up in trade press
Channels under watch

Digital advertising monitoring across the channels brands actually buy

Digital advertising activity is fragmented because the buying is. MediaRadar pulls campaign signals — creatives, keywords, placements, posts, and spots — into one digital ad intelligence platform you can search, filter, and benchmark against, refreshed daily.

TV & CTV

Linear, cable, and connected TV creative captured across networks, dayparts, and programs — with airtime and frequency context attached for any spot that aired.

OTT & Streaming

OTT and streaming ad monitoring across AVOD, FAST, and the major platforms — see which brands ramped streaming creative this quarter and which formats they tested.

Digital & Display

Display ad intelligence and display ad benchmarks across desktop, mobile, and in-app. Monitor competitor display advertising at the creative, format, placement, and brand level — searchable and filterable for any category.

Programmatic

Programmatic data and advertising trends at the campaign and creative level. Monitor programmatic activity by brand, analyze category shifts over time, and benchmark adoption alongside the rest of your digital intelligence.

Social & Influencer

Social media competitive intelligence across the major platforms, plus the creator and influencer activity that doesn't show up in standard reports.

Video & YouTube

Video ad monitoring across pre-roll, in-stream, short-form, and YouTube — pull the cuts a competitor pushed this week with creative metadata and placement context attached.

Print & OOH

Print and out-of-home activity captured to round out cross-channel monitoring — the offline layer most digital intelligence tools quietly skip.

$280B+
Media spend
5M+
Brands tracked
30+
Media channels
35M+
Creative assets
50+
Creative elements
Inside the platform

Stop scraping ad libraries. Start benchmarking digital advertising.

Manual ad-library checks, screenshot folders, and one-off competitive reports don't keep pace with how fast digital advertising changes. MediaRadar puts search, display, social, and programmatic monitoring in one workflow — daily-refreshed, exportable, and ready when the question lands.

Benchmark digital advertising activity

Compare your brand against competitors on display ad benchmarks, search keyword count, creative volume, and channel presence.

Track search ads, creatives, and campaign shifts

Daily-refreshed alerts when competitors push new display creative, open new search keywords, or shift programmatic activity.

Snapshot any brand's current digital ad activity

Active creatives, channels in flight, keywords being bid, and creator activity — one brand view that answers "what's this brand running?".

Spot digital ad trends before they hit trade press

Aggregate digital advertising activity by category and channel to detect creative and channel shifts months before syndicated reports.

Why MediaRadar

Not just a search tool. Not just an ad library.

Most digital monitoring tools cover one slice — search OR display OR social — and the rest you stitch together in spreadsheets. MediaRadar is the digital ad intelligence platform underneath all of it: monitoring, benchmarking, analytics, and exports for the way go-to-market teams actually work.

  • Search, display, social, programmatic, video, and influencer monitoring
  • Daily-refreshed digital advertising data — not weekly reports
  • Creative tied to placements tied to spend — in one platform
  • Exports, APIs, and dashboards for BI, planning, research, and competitive workflows

Bring your competitive set. See what they're running across digital.

30 minutes, your category in the platform, search and display activity already pulled — no scraping, no syndicated estimates, no waiting on the next quarterly trend report.

See what's running in my category