TV & CTV
Linear TV, cable, and connected TV competitive intelligence — track competitor spend by network, daypart, and creative so you can see what's running where.
Competitive Intelligence Platform
See every move your competitors make in advertising
MediaRadar is the competitive intelligence platform sales, marketing, agency, and strategy teams use to track competitor spend, creative, and channel mix across digital, CTV, paid social, programmatic, paid search, print, OOH, and more — with daily refreshed signals across the media landscape.
- Cross-channel coverage across 30+ media channels — not just digital or just TV
- Daily refreshed competitive spend, creative, and placement signals
- Built for sales, marketing, agency, and competitive intelligence teams
Request a personalized demo
See competitor advertising activity in your category. Live data, in 30 minutes.
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Built for the way you work
Different teams. Same competitive intelligence.
Pick your role to see how MediaRadar fits your workflow.
Walk into every pitch knowing the budget
Stop pitching blind. MediaRadar gives sales teams brand-spend visibility before every meeting — so you know what your prospect spends, where, and what white space you can win.
- Brand-spend snapshots before every meeting
- Spot the channels competitors are leaving open for you
- Personalize outreach with concrete category data
- Cut pitch prep time from days to minutes
Benchmark share of voice across every channel that matters
Know exactly where your category is shifting and how your brand stacks up. Cross-channel competitive data lets brand marketers move from gut-feel to evidence.
- Daily spend signals across digital, CTV, social, search, and more
- Share-of-voice tracking by category and subcategory
- Searchable creative library for inspiration and benchmarking
- Catch competitor channel shifts the day they happen
Bring data-backed POVs to every client conversation
Win pitches, defend budgets, and lead client meetings with cross-channel intelligence that's already current — not the last quarterly snapshot.
- Win new business pitches with category and competitor data
- Support media planning with cross-channel investment intel
- Back RFP responses with concrete spend benchmarks
- Pull always-current creative examples for client reviews
Always-on cross-channel monitoring at scale
One platform, every channel, refreshed daily. Build the competitive intelligence operation your stakeholders actually rely on.
- Single platform across digital, CTV, social, search, print, OOH
- Daily refreshed data — react before earnings, not after
- Trend detection across 2,000+ categories
- Searchable creative library with messaging context
Cross-channel coverage
Track competitor advertising where it actually runs
Most competitive intelligence tools cover one slice — search, or social, or TV. MediaRadar gives you a complete cross-channel view of advertising investment so you can benchmark, monitor, and act on the full picture.
OTT & Streaming
Streaming and OTT competitor monitoring across major platforms, AVOD, and FAST environments — see where budget is shifting and which brands are following it.
Digital & Display
Online competitor analytics across desktop, mobile, and in-app — site, format, and creative coverage so you can benchmark digital share of voice in your category.
Programmatic
Programmatic competitive data: DSP and SSP activity, direct vs. open exchange mix, and emerging buying patterns from across the media landscape.
Paid Search
Paid search competitive tools with keyword, query, and SEM budget visibility — see who's bidding against you and how spend is trending in your market or category.
Social & Influencer
Competitive social analytics across paid social campaigns and creator/influencer investment — track competitor activity, spend, and creative output over time.
Video & YouTube
Video competitive intelligence across pre-roll, in-stream, and short-form — creative-level detail on what competitors are actually running, not just reporting.
Print & OOH
Round out the competitive picture with print, out-of-home, and emerging channel coverage — the cross-channel view single-tool competitors miss.
$280B+
Media spend tracked
5M+
Brands tracked
30+
Media channels
35M+
Creative assets
50+
Creative elements
What you can do
A competitive intelligence platform built for action
Stop stitching together dashboards from five different tools. MediaRadar consolidates competitor spend, creative, and channel intelligence into one platform — built for sales, marketing, agency, and competitive intelligence teams.
Benchmark competitors across the media landscape
Compare share of voice, channel mix, and creative volume against any competitor or category set.
Monitor competitor moves the day they happen
Daily refreshed signals on new campaigns, channels, and creative shifts.
Build sharper sales and pitch stories
Walk into prospect meetings with concrete data on the brands you're targeting.
Spot trends before they're consensus
Surface emerging category, channel, and creative trends from cross-channel intelligence.
Why MediaRadar
The competitive intelligence solution that goes beyond one channel
Single-channel competitive monitoring tools tell you a sliver of the story. MediaRadar combines cross-channel competitive data, creative intelligence, and category benchmarks in one platform — so the answer is on the same screen as the question.
- Cross-channel intelligence across digital, CTV, social, search, print, OOH and more
- Granular category and subcategory benchmarks for share-of-voice analysis
- Searchable creative library with messaging, offer, and placement context
- Built-in workflows for sales, marketing, agency, and competitive intelligence teams
Ready to see the budgets behind the brands?
Book a personalized demo and get a look at MediaRadar tailored to your category.